For Your PRIVATE EVENTS
The Firmwide Women’s Alliance hosted a presentation by Paula T. Edgar, Esq of PGE Consulting Group LLC. Paula is an attorney and speaker who specializes in professional development and diversity & inclusion. Paula guided attendees through strategies to own the trajectory of one’s career.
Your personal brand as an lawyer is the perception of you based on your experience, expertise, legal skills, actions and achievements. A personal brand is comprehensive and follows you as an professional regardless of your specific role or organization. In contrast, a professional brand is a brand identity that exists based on the merits and accomplishments of the individual tied specifically into what they do, and who they do it for. As a result of the pandemic, personal brand building for lawyers has changed and evolved due to the availability of remote and in-person law firm environments and the evolution of the hybrid work landscape.